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If your article is good enough, it could easily get used and reprinted 12-1000 times or more. Your link and byline now appear all over the internet. You may easily reach places and people that you never would have otherwise.  The only investment in this type of promotion is sweat equity !

If you do not feel comfortable writing, you could hire or barter someone to do it for you. Hire a ghost writer if you have some extra money. Or you could invest in a package of private labeled rights articles.Check with your local college. Some of the students may be able to write for you at a very reasonable fee. Don't let your lack of talent keep you from promoting with articles. 

 

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Writing Articles 

Writing articles can be a formidable tool is your promotion program.  Basically in this form of promotion, you give away helpful hints and information in the form of articles. The cost is only in the time that it takes to prepare and submit these articles.

Your goal is to write an informative, content filled useful article that directly relates to the product or service that you are promoting. What you want to avoid id crafting a sales pitch or to write as to make your article look like an ad. Your goal is to make yourself an expert in the mind of your readers, so that he/she will want to learn more from you.

You might question the reason to give away information. Well at the bottom of the articles is some information about you that is the advertising part of this project.

Reasons to Write Articles

  • You show your expertise and your passion for your niche ( subject)
  • You include your biography with your articles as well as a link to your website
  • Website owners, bloggers and those who have newsletters, will search and use your article which include your biography information  at the end, which is clickable to your website
  • You can use this to increase your traffic, your ranking  and build your team.

You must check with the company that you represent to assure that your company will allow you to link to their sites

Article Writing Tips 

There are some things that you should consider when writing articles

  • Avoid pitching your program, service or product directly. This is an indirect marketing idea
  • You can however include your product in the body of your work
  • Stay away from overpitched categories whenever possible. Articles on motivation are always read. Tie it into what you do.
  • Make sure that any links in your body or in your signature are workable links
  • Proofread your word for spelling and grammar
  • Use your signature as a call to action, rather than just a link
  • Make your content rich with information
  • Submit it to multiple sites whenever possible
  • Develop headlines that will call attention to your content
  • Look at other articles in the category that you are considering. Look at what is moving and what is not.

 

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